We acted as the interface between Les Mousquetaires and Coeur de forêt, to coordinate the development of an organic & fair-trade coffee chain in Bolivia. We produced an internal video presenting the project and its main goals, which led to a three year partnership.
"The success of a project is always combined with an eye-catching and innovative communication plan (both internal and external). Every individual has his own experience and shares it with his/her own sensibility, vision, and willingness to move forward. Thanks to Sugarcane Agency, particularly Carine’s expertise in CSR and construction of storytelling (from the writing to the production of videos), we’ve been able to communicate to everyone our emotions, our motivations, and our ambition to develop sustainable coffee from Bolivia."